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Ongoing ~ Branding in the Era of Web 2.0 (webcast follow)

Ongoing ~ FM Global Trends Survey results posted

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mid-August ~ the 'unevenly distributed' future (new blog)

late-August ~ Special forum on Open Innovation

 
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You, and others all over the world, are the sensors. Trend-identifying begins when you offer small observations or large propositions about what’s new. Do: add a new topic for discussion, or submit a ‘SEEN’ photo.  
     
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  The 'wisdom of crowds' at work. Develop, question and evaluate ideas so fresher ones emerge and the 'fittest' gain strength. Do: vote in the trend SORTER, or reply in a discussion.  
     
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  FutureMonitor™ will distill the trends of greatest impact to business in 2 years, and explore their implications for managers and leaders. Do: see them in Findings (though they’ll be preliminary until the crowd's wisdom has had time to evolve.)
     
 

 

 

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FORUM: Emerging Topics--the general FM discussion forum
TOPIC: Branding: the New Rules (and the Old Ones that Need Breaking)

Brave New Branding--in a World of Consumers Who Just Don't Care Anymore

Branding strategist Ted Nelson tackles brand-building in the era of Web 2.0 in a FutureMonitor webcast interview. The new rules? Ignore boundaries, emphasize design, give up control...and more.

 

PLUS: See and hear the complete interview here: FM Webcast  with Ted Nelson.  


Read/discuss the post, by michaelhopkins
7-19-2006

 

FORUM: Dealing with Demographic Upheaval (Special)
Demography Special: (Baby) Boom Means Bust?
A FutureMonitor discussion about the seismic demographic changes around the corner, and what business will face. See featured topics below

TOPIC: Q&A with Tamara Erickson on managing the next demographic wave
Workforce Crisis Coauthors On Opportunities and Threats in the New Demography 
A Q&A with Workforce Crisis coauthor Tamara Erickson on the labor and skills shortages caused by the new demography, and on the management challenges companies confront. SPECIAL: a forum kicked off by a conversation among members, Erickson and coauthor Robert Morison.


Read/discuss the Post by michaelhopkins
4-25-2006

TOPIC: New Fed study says affect of aging Baby Boom much bigger than thought
Demography Hits Biz: New Fed Study Warns of Bigger Boom Impact
A Federal Reserve study previewed last week concludes that "the retirement of the Baby Boom generation will force far-reaching adjustments in the way the economy works," reports say. "Forecasts for everything from growth and employment to corporate profits and interest rates will have to be recast" much more than most now expect....


Read/discuss the Post by michaelhopkins
4-25-2006

TOPIC: The FM Trend Survey forecasts the fallout from changing demography
FM Sensing Network identifies demographic opportunities/challenges

Social policy, market opportunities, other demographic shifts, and the challenges of managing the about-to-be re-constituted workforce. FutureMonitor Trend Survey respondents mentioned no other subject as often as they mentioned demography....


Read/discuss the Post by michaelhopkins
4-25-2006

Which will have more impact on business in two years?
Market opportunities of the "gray" boom: goods and services that cater to the aging
Non age-related demographic shifts (ethnic mixes; digital "natives"; skills shortcomings of the young)
 

 

POLL: HAS VIRAL CAUGHT?

There are no polls available right now.

 


FORUM: Emerging Topics--the any-subject FM discussion forum
TOPIC: Ranking the Trends: FM Global Trends Survey Results

Survey: The TRENDS, Ranked
Full results of the the Inaugural FutureMonitor™ Global Trends Survey are available in a downloadable PDF here. The ranking of the top 8 trends:

1.  China's emergence--threats and opportunities   
2.  Energy looms larger
3.  Baby boom demographics (management and markets)   
4.  Info overload--extracting meaning from the noise   
5.  Connected, for better and worse (digital security)
6.  Compete? Or collaborate? (A new source of advantage)
7.  The reinvented organization--a revolution in how things get done
8.  Design--the last best differentiator


Read/discuss the Post by michaelhopkins
3-22-2006

 


FORUM: Seen--snapshots of change
TOPIC: The next computer-body interface

Data Turns Tangible
melblake writes, "Beautiful data and image interface. Seen at the NYU Media Research Lab site, this multi-touch system enables many fingers/users to work at the same time. Check out the amazing video at...."

Read/discuss the Post by melblake
3-14-2006

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FORUM: Emerging Topics--the any -subject FM discussion forum
TOPIC: Information Overload NOW

The Tyranny of (Too Dang Much) Choice

jsviokla writes, "Well, when it hits the Ladies Home Journal, we know that the marketers are upon a differentiating characteristic. That is, we are just about to see a number of products and services that are differentiated by simplicity, and lack of choice -- and a human touch...."

 

Read/discuss the Post by jsviokla
3-19-2006

 

 

FORUM: Asimov Moment--hints of the new, observed
TOPIC: iPod and...Ford?

The Evolving Politics of Branding

parkijo writes, "It's interesting that an ipod is so iconic that it doesn't carry it's own name on the front. So where is the line between brand infringement and reasonable use? ....And by the way, have you seen the marketing spoof on what happens when 'Microsoft redesigns ipod packaging'?...."

 

Read/discuss the Post by parkijo
3-9-2006

 

 

FORUM: Seen--snapshots of change
TOPIC: The Day TV Died

The Day TV Died

lrivera writes, "Please find below a link to one of the most interesting insights I have seen about the future of the media industry.... Mark Pesce explores how P2P technology has (not is) changed the rules of the game and describes a new possible model with producers financed by advertising agencies instead of big media companies...."

 

Read/discuss the Post by Irivera
3-9-2006

 

 
 
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